About the programme

The objective of this Media and Communication programme from Whistling Woods International is to give students an in-depth understanding of the Management of Media and the Entertainment industry.

Over the course of their study, the students of Media and Communication programme from Whistling Woods International will be exposed to Management topics; Contextual studies (General Education) as well as practical and theoretical topics of media and entertainment to gain a holistic perspective of the media world. A whole array of subjects is taught to the students to create a strong base of understanding and knowledge.

Key Facts

The Indian Media and Entertainment Industry includes Print, Television, Film, Radio, Digital Media, Music, Gaming, Events and Live Media, Out of Home and other ancillary media.

The industry is valued at over USD 15 Billion.  Although this is only 0.84% of the Global M&E industry, the Indian M&E industry is a sunrise industry with a growth of 11.8%, which is more than double the rate of growth of the Global industry.  In fact, over the next five years, the industry is projected to grow at 14.2%.  This growth has been led by the industry being able to extract more revenue from its already large volume.

Courses Included

• Communication & Media Theories
• Event Management
• World Art
• Public Speaking and Conversation
• Data Science